Legendary Foods partnered with DNGR to take the hero imagery for their packaging and marketing efforts to the next level. Known for their high‑protein, low‑carb treats that push the boundaries of indulgence, their snack line, which ranges from from protein toaster pastries, to chips, donuts, buns, etc.; Legendary was in need of stylized, hyper-real visuals that hit just as hard as the flavor promise. Every product on the shelf relies on its front‑of‑pack shot to connect instantly with the consumer, making realism, taste appeal, and perfect styling non‑negotiable.
Our challenge: recreate the craft of professional food styling entirely in CGI, while giving Legendary maximum flexibility for product updates, flavor extensions, and multiple packaging formats. There’s nowhere to hide on packaging hero shots — every crumb, swirl, and texture has to be deliberate and appetizing.
Working directly from physical product samples, we built 3D assets that captured every micro‑detail: the flake of a golden pastry crust, the fluid gloss of melted chocolate, the subtle aeration inside a protein snack. We fine‑tuned materials and lighting to control color accuracy for print, while still hitting that mouth‑watering appeal essential for the brand. From crisp highlights on protein chips to the perfectly creamy break of a frosted pastry, every element was shaped to tell a flavor story before the consumer even takes a bite.
Because each visual is a key part of the packaging lineup, we ensured consistency across SKUs: matching camera angles, proportions, and lighting moods while customizing set elements to suit each flavor profile. The result is a library of photoreal, ownable imagery that not only works in print but also adapts seamlessly for ecommerce, campaigns, and retail displays.
With DNGR’s craftsmanship, Legendary Foods can now roll out any new flavor or product variation with the same level of precision and visual appetite appeal — without ever stepping back into a studio kitchen. The results speak for themselves: bold, crave‑worthy shots that own the shelf and elevate the brand’s premium positioning.
Credits
Credits
Agency
DNGR | @dngr.ltd
DNGR | @dngr.ltd
Shaders + Lighting Design
Sloan Anderson | @sloan.elliot
Sloan Anderson | @sloan.elliot
Modeling
Spektral Studio | @spektralstudio
Spektral Studio | @spektralstudio
